Best Marketing Automation Software for Microsoft 365

Find and compare the best Marketing Automation software for Microsoft 365 in 2025

Use the comparison tool below to compare the top Marketing Automation software for Microsoft 365 on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    HubSpot CRM Reviews
    Top Pick
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    HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.
  • 2
    Act! Reviews
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    Act!

    $30.00/month/user
    40 Ratings
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    Act! Advantage, a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform, is the culmination of nearly four decades of feedback. Every feature is designed to reflect how today’s SMBs run their businesses and helps them stay organized, attract new customers, and turn relationships into results. Act! Advantage includes the largest injection of new functionality in Act’s history, broadening its footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you.
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    Constant Contact Reviews
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    Constant Contact

    Constant Contact

    $12 per month
    7,894 Ratings
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    Constant Contact delivers for small businesses and nonprofits with powerful tools that simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we deliver the performance and guidance to build strong connections and generate powerful results.
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    SuiteMaster Reviews

    SuiteMaster

    LeadMaster Solutions Group

    1 Rating
    LeadMaster Solutions Group offers two Unique ERP Solutions: #1. SuiteMaster is a fully integrated business platform. Clients select from hundreds of core business applications – CRM, Marketing Automation, Case Management, HR, Operations, Accounting, e-commerce, Inventory, and more. SuiteMaster is built on high functionality, which scales across many applications. Modules can be deployed quickly and "snap into place". This architecture makes it easier to expand applications as needed. LeadMaster software consultants work closely with customers to ensure effective implementations, including business workflow and user adoption. #2. Odoo: ERP offers an open-source platform packed with business applications; it is intuitive and can match most business requirements. Core Apps include CRM, Sales, Project, Manufacturing, Inventory, and Accounting. No matter the company's size or budget, Odoo offers a comprehensive software solution. LeadMaster's authorized Odoo ERP consultants deliver successful deployments, customizations & training.
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    Shape Software Reviews
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    Shape Software's purpose-built sales and marketing automation software empowers you to manage all aspects of your business from one platform. The cloud-based software from Shape offers many tools to help you manage and automate your online marketing, promotions via text, email and digital marketing ads, capture leads from online sources, nurture prospects and customers and project manage your day. You can also offer customers a secure portal to streamline your intake processes, systematically score leads with ShapeIQ, and run detailed custom reporting. Start growing your revenue with Shape's flexible suite of services today.
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    Odoo Reviews
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    Odoo

    Odoo

    $25.00/month/user
    1,577 Ratings
    Odoo is an open-source, fully customizable and extensible software that includes hundreds of professionally designed business applications. Odoo's intuitive database can meet most business needs including CRM, Sales, Projects, Manufacturing, Inventory, Accounting, and Accounting. Odoo is a software solution that can be used to meet all company needs, regardless of size or budget. Odoo's seamless design makes it easy for businesses to become more efficient and save time. Each module is interconnected to offer a seamless experience from one app to the next. Users can automate many tasks that would otherwise require manual inputs to multiple applications. Odoo enables teams to collaborate with each other from one platform, allowing them to keep all business functions in one place.
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    Mailchimp Reviews
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    Mailchimp

    Intuit Mailchimp

    $9.99 per month
    130 Ratings
    Mailchimp is a widely-used marketing automation platform that houses over 11 million users worldwide. Through the platform's AI-powered insights and content creation tools, businesses can personalize every email and SMS to cater to each customer. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses stay connected with their customers while promoting repeat business and brand loyalty - all while integrating with users' existing workflows. Some of the notable organizations turning to Mailchimp for assistance in driving revenue through email marketing include TEDTalks, Shutterstock, Boston Market, and Nikon India. What sets this platform apart lies in its user-friendly interface and accessibility for both tech-savvy individuals and those who are not so familiar with technology. Since 2001, Mailchimp has grown significantly to become a prominent global marketing automation platform with offices situated in Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle and Santa Monica. The platform prides itself on delivering an impeccable and personalized user experience. Mailchimp was recently acquired by Intuit Inc. (Nasdaq: INTU), a widely recognized global financial technology platform. Since the acquis
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    Asana Reviews
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    Asana helps teams orchestrate their work—from daily tasks to strategic initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located or how many different departments are involved. More than 119,000 paying customers and millions of free organizations across 190 countries rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. It’s time to move work out of disjointed spreadsheets and email and let teams collaborate and communicate more effectively in one place. With Asana, it doesn't matter how many different teams or departments are coming together on a project, they can share context and assign ownership with tasks, combine related work, share files, get instant updates on tasks and projects and build effective cross-functional workflows. In Asana, you can track the status of initiatives with ease and get an accurate view of how you’re progressing towards goals. Report on project progress in minutes with real-time work reporting to create visibility for teams and stakeholders. Join millions of users getting work done with a free trial.
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    Nutshell Reviews
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    Nutshell

    Nutshell

    $13.00/month/user
    45 Ratings
    Your CRM shouldn't stress you out. Nutshell is an all-in-one CRM, sales automation, and email marketing platform that helps B2B organizations work together to win more deals. Simple enough for any user and powerful enough for any business, Nutshell is built for teams who are tired of managing separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. Every Nutshell subscription includes unlimited data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. Nutshell integrates with the software that small businesses already use, including Google Workspace, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers native iPhone and Android apps. A leading small business CRM with thousands of customers worldwide, Nutshell is ideal for any B2B business that relies on building relationships, including manufacturing companies, professional services companies, software and technology companies, wholesalers, and non-profits. Give Nutshell a look. We love growing business.
  • 10
    Claritysoft Reviews
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    Claritysoft

    Claritysoft

    $39.00/month/user
    20 Ratings
    Clarity CRM, Claritysoft's flagship product, is a unique combination of simplicity, utility and flexibility. Clarity CRM offers powerful marketing automation, sales automation, and customer service tools in an intuitive, fully customizable interface. Clarity CRM was built with a strong focus on usability and designed to improve user adoption and increase user satisfaction. Clarity CRM offers enterprise power and functionality at a fraction the cost.
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    Zoho Campaigns Reviews
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    Zoho Campaigns is an email marketing automation tool for all types of businesses and is a part of Zoho's suite. It allows you to create, send, and track reports of email campaigns. It also helps you to view and discuss reports with your team, as well as organize all your contact data from any location. The mobile application of Zoho Campaigns also makes your email marketing easier and more efficient. Integrating Zoho Campaigns in your business will allow you to fully engage your audience, build lasting relationships with your contacts and enhance your brand's identity. Zoho Campaigns offers a forever-free plan that will help you send 6000 emails per month to 2000 contacts. Standard, professional, and Pay-as-you-go are the other options available in pricing. And these can be monthly or yearly paid. Features in Zoho Campaigns include contact management, topic management, A/B testing, Automation, eCommerce email marketing, integration with 50+ in-house and third-party integrations, etc. that will help you plan and perform smooth email marketing for your brand.
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    HubSpot Marketing Hub Reviews
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    HubSpot Marketing Hub will help you grow your traffic, convert leads and prove ROI. HubSpot Marketing Hub is an all-in-one marketing software that helps brands and marketing professionals launch and maintain effective campaigns that help them get noticed. This includes SEO (search engine optimization), writing blogs and creating web content (CMS), as well as leveraging social media such as Facebook, LinkedIn, Twitter, and others. Marketing Hub will help you and your team increase traffic, convert leads, track your entire funnel, and more. Drag and drop your way into professional email templates and landing pages. You can quickly publish blog posts that make you an authority on any topic and help you get noticed online. Your content is responsive, so visitors can access it from any device. Get real-time SEO recommendations and create a content strategy that adapts for modern search. You can also find out more.
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    Bitrix24 Reviews
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    Bitrix24

    Bitrix24

    $ 49 per month
    15 Ratings
    Consolidate a wide range of applications and services into a singular ecosystem tailored for your business operations by utilizing Bitrix24. With an array of tools such as an activity stream, group chat, calendars, workgroups, and various collaboration features, Bitrix24 enables efficient planning and timely execution of projects. It offers both online and on-premise solutions, complete with open source code access, making it highly versatile for teams of any size. The platform includes collaborative task management, time tracking, reminders, reporting tools, templates, task dependencies, and much more to enhance productivity. Recognized as the world’s most popular free CRM by user count, with over 12 million companies, it provides exceptional real-time support features that ensure customer satisfaction and loyalty. Additionally, users can effortlessly design stunning websites, landing pages, and online stores without any coding knowledge, and benefit from free domain names and hosting. For those who prefer more control, the self-hosted version of Bitrix24 is available, allowing businesses to operate directly on their servers. This flexibility makes Bitrix24 a comprehensive solution for modern business needs.
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    Adobe Workfront Reviews
    Top Pick
    Adobe Workfront is an award-winning online management software that helps modern businesses focus on the right work and produce the best work. It also speeds up delivery. Workfront is suitable for all marketing teams. It allows users to create and proof content, manage project requests, plan and prioritize them, use reporting functions, and even use the timeline planning and management tools. Workfront is a tool that helps teams succeed, whether they are working on large projects or addressing ad-hoc needs.
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    Thryv Reviews
    Software that provides a complete client experience for small businesses. Thryv makes it easy to apply for a job, manage the job and get paid. Thryv is a small business management platform that automates tasks, puts customers at the heart of your business and is secure. ThryvPay is a tool that can help service businesses save thousands by allowing them to accept and process credit card payments and ACH payments. Next day funding, automatic recurring payments, client side convenience fees, QuickBooks integration and automatically scheduled payments are just some of the many benefits that ThryvPay offers. Thryv is available on any device, whether it's a tablet, a desktop, or an app for the mobile. It gives you complete business management and exceptional customer support. Thryv integrates with the digital tools that you already use to manage your small business and streamlines the way you do it.
  • 16
    Zoho Marketing Automation Reviews
    Zoho Marketing Automation, a marketing automation software all-in-one, revolutionizes marketing efforts. With its intuitive features you can easily generate high-quality lead, engage your audience across multiple platforms, and nurture leads towards conversion. Zoho Marketing Automation helps you achieve outstanding results. From creating personalized campaigns, to analyzing website performances, to managing lead lifecycles and optimizing your marketing plans. This all-in-one marketing solution will help you achieve success, whether you are running an ecommerce business or require advanced lead nurturing capabilities. Discover the power of Zoho marketing automation and unlock a new world of possibilities for you business.
  • 17
    CentraHub CRM Reviews

    CentraHub CRM

    CentraHub

    $10 per user per month
    1 Rating
    #1 Custom CRM Software for Business. Automate Sales, Marketing, and Service to Boost Your Growth Automated sales force tools to track, monitor, and manage your pipeline. Increase your sales efficiency by closing more customers. Marketing automation platform to convert leads into sales using email, campaigns, and more. Customer service platform for ticket management. Automate the sale and lease of real property assets intelligently by utilizing site visits, reservations bookings, and possession. Equipment downtime and cost reduction can be achieved while improving team productivity through enterprise facilities and asset management. Dealership Management System (DMS), simplifies automotive inventory, marketing, sales, and service management. Automate the asset lifecycle from procurement, inventory tracking, transfers and maintenance to retirement. Smart analytics allow you to manage customers efficiently with profiling, loyalty and trend analysis.
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    Force24 Reviews

    Force24

    Force24

    $249 per user per month
    1 Rating
    Force24 serves as a comprehensive marketing automation solution that consolidates all your digital marketing requirements into a single, user-friendly platform, allowing for enhanced efficiency and improved outcomes while saving valuable time. With a focus on creating intelligent marketing automation campaigns, you can operate with confidence, knowing that your efforts meet GDPR standards. As a recognized leader in the marketing automation space, we proudly support over 4,000 UK marketers who benefit from our robust features and user-friendly automation technology. Packed with an array of powerful tools, our platform empowers you to design automated marketing campaigns that not only capture business insights but also attract qualified leads. When you choose Force24, your marketing strategy is firmly established, making it the go-to solution for contemporary marketers. Within minutes, you can craft beautiful emails and microsites that are optimized for all devices. Additionally, Force24 seamlessly integrates with your current CRM system, ensuring a smooth transition and enhanced functionality. This combination of features positions Force24 as an indispensable asset in the evolving landscape of digital marketing.
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    Workbooks Reviews

    Workbooks

    Workbooks

    $39.00 per user per month
    At Workbooks, we’re with you every step of the way, with CRM software and services from a single supplier. When you invest in Workbooks, we invest in you by co-funding your CRM project throughout your journey. We call our approach Shared Success – your success is our success. The aim of Shared Success is to reduce the risk of your CRM project failing and to reduce the cost of implementation. Here's how it works: 1. We help you understand what you need to achieve your business goals with a co-funded workshop before you invest in software 2. When you invest in Workbooks, we co-fund your implementation to give you a made-to-measure CRM for an off-the-shelf price 3. And with a co-funded customer success programme, you can future-proof your business processes with a CRM that grows with you That’s why, on average, our customers stay with us for 10 years and more than 1000 businesses around the world already trust Workbooks to help them work better, work together, and work in the right way.
  • 20
    ActiveDEMAND Reviews
    ActiveDEMAND serves as an all-encompassing marketing automation solution tailored for marketers, digital agencies, and small to medium-sized enterprises. It provides an extensive array of features that enable users to enhance their marketing strategies through efficient campaign management, innovative campaign templates, and detailed attribution analytics. Among its diverse set of tools, ActiveDEMAND includes capabilities such as call tracking, email marketing, performance reporting, online event promotion, robust integrations, and a multitude of additional functionalities. This platform is designed to simplify marketing processes and maximize the effectiveness of campaigns for its users.
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    Insightly Marketing Reviews

    Insightly Marketing

    Insightly

    $299 per user per month
    Marketing automation is now accessible and straightforward, eliminating the need for costly integrations. It offers stunning email templates alongside an intuitive journey builder and robust dashboards that cater to enterprise needs—all within a single cohesive platform. With Insightly Marketing, businesses can attract and engage their target audience more effectively, fostering accelerated growth thanks to its seamless integration with Insightly CRM. This integration ensures that customer data flows seamlessly throughout every stage of the customer journey, minimizing the risk of loss or damage. Marketing and sales teams can now work together with a shared understanding of their ideal customer, enhancing collaboration and alignment. You can create visual representations of any customer journey, whether it’s a simple mass email or a complex nurturing campaign. By incorporating logical next-best-action steps, you can provide your customers with valuable learning experiences about your business, guiding them from initial contact to becoming advocates. Furthermore, with advanced reporting and dashboards tailored for enterprise needs, you can significantly enhance the effectiveness of your campaigns, leading to better insights and decision-making. This integrated approach not only streamlines processes but also maximizes the impact of your marketing efforts.
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    SELLSATION Reviews

    SELLSATION

    SELLSATION

    $99 per user per month
    In just a few short days, you can create cutting-edge sales processes that will unlock your entire sales potential. This journey begins with establishing a systematic approach. Regardless of your business type, your sales and marketing team engages in a defined sequence of actions to successfully close deals and fulfill orders. Sellsation empowers you to unify these processes across your organization, leading to remarkable growth. By standardizing your operations, you will significantly enhance your team’s productivity and promote best practices organization-wide. Consequently, our clients often notice an immediate boost in new business opportunities. Additionally, they obtain critical insights into the performances of both individuals and teams, as well as a comprehensive view of overall revenue and organizational growth. It's important to remember that while revenue reflects past performance, the true indicators of future success lie in the effectiveness of your standardized processes. Effectively implementing these practices can set the stage for sustained advancement in your business endeavors.
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    NeoDeal Reviews

    NeoDeal

    NeoDeal

    €990 per year
    Maximize lead generation through your LinkedIn profile with NeoDeal, a platform already trusted by numerous companies for efficient prospecting on LinkedIn. With access to over 700 million profiles, you can seamlessly import LinkedIn profiles that align with your ideal customer base. NeoDeal not only helps you identify your target audience but also assists in generating comprehensive contact lists for your marketing and sales initiatives. Additionally, NeoDeal provides insights into individuals who have interacted with your profile and posts by viewing, liking, or commenting. It facilitates personalized message campaigns on LinkedIn, allowing you to foster relationships and initiate meaningful dialogues with your prospects. Furthermore, NeoDeal is equipped with Dropcontact technology, which automatically enriches the email addresses and phone numbers of your LinkedIn connections. By enhancing the contact information of your LinkedIn network, NeoDeal offers a robust solution to transform LinkedIn into a significant business resource. You can easily create your contact lists using LinkedIn, Sales Navigator, or by importing data from Excel/CSV files, ensuring a streamlined approach to your outreach efforts. This comprehensive toolkit empowers you to leverage LinkedIn effectively, turning it into a powerful asset for your business growth.
  • 24
    HubSpot Customer Platform Reviews
    HubSpot's AI powered customer platform puts your customers first, allowing you to grow more effectively. Connect your front-office teams with a complete view on the customer journey. Use AI-powered tools for a seamless experience with customers. Easily adapt to new industry trends and technologies. Traditional CRMs are not enough to drive growth. Most CRMs are not designed to connect with customers, which is crucial in an AI-driven environment where customers can easily explore, evaluate and buy. HubSpot's Customer Platform is so much more. It's powered with Smart CRM, which combines AI and customer data to help you adapt. It also has products for engaging customers throughout the entire journey and an ecosystem that includes integrations, education and community. It's designed to help businesses connect with their customers and grow.
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    Addrelevance Reviews
    Addrelevance offers enhanced retargeting capabilities, achieving a remarkable increase of over 50% in click-through rates for display ads, improved efficiency in branded content, higher conversion rates, and more effective email or subscription campaigns. This innovative data solution, driven by artificial intelligence, provides precise insights into the buying profiles of individual users who visit websites. By analyzing which value propositions and calls to action resonate with each user, it facilitates the delivery of the most tailored advertisements or content. The implementation process is quick and straightforward, allowing for immediate benefits. Our system captures the unique behavioral data of every visitor to a site, enabling our algorithm to forecast the decision-making profiles of these visitors accurately. Consequently, our clients can present the most pertinent ads or content based on our sophisticated predictions. In this competitive landscape, you are a sales director at a publishing house striving to optimize your digital advertising revenue while being an experienced marketer determined to enhance your retargeting, email, and personalization campaigns. As a campaign manager focused on achieving the same volume of leads with a reduced budget, leveraging this advanced solution can significantly improve your outcomes and efficiency.
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